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The Plan

Looking for quick SEO options?

February 20, 2016 0 Comments

Everyone wants the easy way – right, show me the money! How many times in our career have we heard about the new opportunity that could make you millions?  I mean who hasn’t sat through a presentation that required you to go out and get two people, help them recruit two more people at the promise [...]

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How to get the most traffic to your site, SEO tips

April 15, 2013 0 Comments

Many years ago, if you wanted more business leads you would just fork out big money and buy the biggest color ad in the phonebook.   Traffic could be bought with a slick color ad that was first to appear in the section.  If you were not one of those big color ads, you still had a [...]

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Buying versus selling, why you should know the difference!

February 20, 2013 0 Comments

Focus your effort on buying versus selling. You don’t want to sell your customers anything, you want your customers to buy from you.  Huge difference! Let’s start off by explaining the difference between buying and selling.  I personally hate to be sold anything, being sold means that I was put in a position where someone [...]

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Networking can add value in more ways than one

February 18, 2013 0 Comments

Much of the discussion that online blogs focus on is social networking.   While social networking is very important, it is also a good idea to tend to the traditional forms of networking as well.   Find people who have access to the markets that you want or need and seek them out.  Trade for access to [...]

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The practice of drip marketing

February 11, 2013 4 Comments

Drip marketing is one of the most important marketing efforts that you can begin in today’s market.   The idea behind drip marketing as you acquire prospects, you add them to your prospect list and then begin to send them information automatically.   So many salespeople make contact with prospects once and if they don’t get a [...]

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Tip #3 Turn every phone call into a sales call

February 3, 2013 0 Comments

You would be surprised at the number of times that a routine call can be turned into an opportunity.  Although it may start out to be an ordinary service call,  businesses should always ask for an up-sell – even if it is not a specific up-sell, it can be a general up-sell.  Have everyone in [...]

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Don’t sell yourself short

January 30, 2013 0 Comments

Often times when we get in front of prospects the first time we are eager to share what we know and how our products and services will help them more than any other product/service.   Why it is that our product is so much better then the competitors.  While this is all very important, it is [...]

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Response time could be the difference!

January 29, 2013 0 Comments

In today’s society it seems as though everyone wants everything yesterday.  The use of smart phones that have access to email and texting lend a hand in that immediacy that everyone comes to expect.  Statistics show that a person will read and respond to their email in about 90 minutes, however they will read and respond [...]

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Athletes and salespeople – two peas in a pod

January 28, 2013 0 Comments

The best salespeople and professional athletes have a lot in common: 1.  Game Plan – in any game of sports, all athletes will go into the game or competition with some sort of game plan.  That plan is what they have been focusing on and preparing for a long time. For the game plan you scout [...]

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Penultimate – A must have app for the iPhone and iPad

January 27, 2013 3 Comments

So yesterday I shared with you one of my secret weapons that really helps me with efficiency, Livescribe.  Today I thought I would share a quick app that I find so useful that it is one that I use almost daily on my iPad. The app is Penultimate made by  I happen to be [...]

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Livescribe – one of the best sales tools !

January 26, 2013 0 Comments

About two years ago I saw this advertisement for a pen that recorded and transcribed your handwritten notes to a PDF file.  At the time I was looking for something for my son who was in high school at the time to have to take to class to help him take the notes he was [...]

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The secret to making more sales

January 25, 2013 0 Comments

I started working as an agent in an Independent agency about 9 years after working for a big corporate company.  This agency was a mom and pop shop and was so much different than the structured corporate world I was used to, in fact some of the things just drove me crazy.   Things like getting [...]

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Making cold calls work…the mindset you need

January 24, 2013 0 Comments

I have a few posts recently that deal with cold calls, how to eliminate them and overall my thoughts on cold calling.   Cold calling and prospecting are necessary evils, and they can be very stressful.  Hearing a negative response to your polite and courteous questions sometimes isn’t pleasant, but on the other hand, you need customers [...]

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Using your current clients to get more business

January 23, 2013 0 Comments

A few days ago, I told you about a way to get free leads.  The database that you can use to get these is one that is found in most libraries – ReferenceUSA.  I can access my library remotely, but in order to get leads, I must log in to get to the data base.   [...]

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Selling words and probing questions

January 22, 2013 0 Comments

I would like to share with you the 12 most powerful, convincing, closing words in the English language.  It is a great idea to weave them into your presentation: Discovery Easy Guarantee Healthy Love Money New Proven Results Safety Save You These words are the most pleasing to the ear and again if you can [...]

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How to get an unlimited amount of leads for free !

January 21, 2013 0 Comments

Yes, you read it correctly – free leads!   How many times have you purchased a lead list only to not really get good quality leads or not get what exactly you wanted to get.  Since I have been talking about prospecting, cold calling and lead generation, I figured this would be a good time to show [...]

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How to eliminate cold calling and still be successful !

January 20, 2013 0 Comments

From my earlier post, you have already gathered that I am not a huge fan of cold calling.  In fact sometimes I think of cold calling as just a exercise in hitting your numbers, a waste of time talking to many people who are not really going to buy from you and end up wasting [...]

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Sample script for telephone prospecting

January 19, 2013 0 Comments

I thought I would post something light today – like a sample script that you can use to cold call via telephone. If you do not know who the decision maker is that you need to talk to – here is where you need to start: Hello this is Susan from (company) here in (city).  [...]

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A word about cold calling

January 18, 2013 0 Comments

Many people still believe in the old tried and true methods of getting in front of prospects, physical cold calling.   While I think that there is a value to cold calling, I personally think that it does not yield the best results.    My family and I had a business where we had our office in a [...]

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20 Sources of new prospects

January 17, 2013 0 Comments

It is a new year and time for a new plan. I am sure that you have heard the following statement before.     If you always do what you have always done, then you will always get what you have always gotten.   If you finished the year with a decrease in sales, then in 2013, if you [...]

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