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Tip #2 Building your database

February 1, 2013

Just as important as building your visibility and community, it is very important that you start collecting certain customer info for your database, specifically emails.     As we build a strategy and work on the goals that your company has, this information will play a vital role in some of the goals that you may set.   Some people may not want to do business this way, and you can definitely make note of those few exceptions.   When applicable, try to get your clients web addresses as well.   Although we are talking about marketing initiatives, building an email database can also help with other things, such as cost of doing business.   Every single client that you have should have an email address on file – make this project a top priority.

Good luck, start building your client database and thanks for reading the minute marketing message.

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