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Tag: lead generation

Networking can add value in more ways than one

February 18, 2013 0 Comments

Much of the discussion that online blogs focus on is social networking.   While social networking is very important, it is also a good idea to tend to the traditional forms of networking as well.   Find people who have access to the markets that you want or need and seek them out.  Trade for access to […]

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Tip #7 Best form of marketing is referrals

February 7, 2013 0 Comments

It is very easy to get caught up in the sales process and lose sight of all the things you should be doing in the close of a sale.  This goes back to altering your sales pitch and making sure that you are asking for referrals at the time of the sale.   If you need […]

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Making cold calls work…the mindset you need

January 24, 2013 0 Comments

I have a few posts recently that deal with cold calls, how to eliminate them and overall my thoughts on cold calling.   Cold calling and prospecting are necessary evils, and they can be very stressful.  Hearing a negative response to your polite and courteous questions sometimes isn’t pleasant, but on the other hand, you need customers […]

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Using your current clients to get more business

January 23, 2013 0 Comments

A few days ago, I told you about a way to get free leads.  The database that you can use to get these is one that is found in most libraries – ReferenceUSA.  I can access my library remotely, but in order to get leads, I must log in to get to the data base.   […]

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Selling words and probing questions

January 22, 2013 0 Comments

I would like to share with you the 12 most powerful, convincing, closing words in the English language.  It is a great idea to weave them into your presentation: Discovery Easy Guarantee Healthy Love Money New Proven Results Safety Save You These words are the most pleasing to the ear and again if you can […]

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How to get an unlimited amount of leads for free !

January 21, 2013 0 Comments

Yes, you read it correctly – free leads!   How many times have you purchased a lead list only to not really get good quality leads or not get what exactly you wanted to get.  Since I have been talking about prospecting, cold calling and lead generation, I figured this would be a good time to show […]

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How to eliminate cold calling and still be successful !

January 20, 2013 0 Comments

From my earlier post, you have already gathered that I am not a huge fan of cold calling.  In fact sometimes I think of cold calling as just a exercise in hitting your numbers, a waste of time talking to many people who are not really going to buy from you and end up wasting […]

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Sample script for telephone prospecting

January 19, 2013 0 Comments

I thought I would post something light today – like a sample script that you can use to cold call via telephone. If you do not know who the decision maker is that you need to talk to – here is where you need to start: Hello this is Susan from (company) here in (city).  […]

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A word about cold calling

January 18, 2013 0 Comments

Many people still believe in the old tried and true methods of getting in front of prospects, physical cold calling.   While I think that there is a value to cold calling, I personally think that it does not yield the best results.    My family and I had a business where we had our office in a […]

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20 Sources of new prospects

January 17, 2013 0 Comments

It is a new year and time for a new plan. I am sure that you have heard the following statement before.     If you always do what you have always done, then you will always get what you have always gotten.   If you finished the year with a decrease in sales, then in 2013, if you […]

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There is value in brainstorming

January 12, 2013 0 Comments

Get those creative ideas flowing For the last 12 days I have been talking about the social media overview and how to get started with your 2013 marketing plans.   I have mentioned brainstorming at least 5 times and in each case it was for different things.   I really feel that every person has a creative […]

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5 ways to enhance your sales collateral

January 11, 2013 0 Comments

Make sure that your collateral follows new technology Planning a new social media strategy can catapult you into this new social revolution.    At the same time that you are experimenting with new things, your sales collateral also needs to keep up with the times.  I am going to throw out several things that will be […]

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Is your web site generating leads?

January 7, 2013 0 Comments

This is the last of a 4 part post that deals with your web presence.    I have touched on the importance of making the web be an important centerpiece of your business, elements for design effectiveness and finally making sure you are getting visibility. Planning guide It takes time and resources to be able to […]

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Why your site should have a blog

October 1, 2012 0 Comments

Web site, blog, facebook, twitter, linkedin – its all so much to keep track of. We have all seen them before and many still exist – I am referring to web pages that are a brochure of your company. They can be identified by several things: – Created several years ago – A brochure of […]

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A good method for getting leads

July 8, 2012 0 Comments

  Whether you are a business owner that is faced with the thought of cold calling, or a sales rep that is working with a business owner to bring in more business – lead generation is very important.   There are many quick solutions out there if you are willing to invest into purchasing leads, however […]

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